ChatGPT Ads, Meta's Manus, and Why Test-and-Learn Is No Longer Optional | Paid Media Monthly

In this episode of Paid Media Monthly, Exposure Ninja's Dale Davies (Head of Marketing) and Rebecca Pilkington (Head of Paid Media) break down the biggest developments across Paid Search and Paid Social — and what they actually mean for your strategy. In this episode, they cover: — The latest on ChatGPT ads — what we know so far, which brands are testing them, and why Exposure Ninja has already registered interest — Whether your 20% innovation budget should go all-in on ChatGPT or be spread across emerging AI ad platforms — Meta's Manus AI — what it is, why it's flown under the radar, and …