Google Gemini Sends More Traffic To Sites Than Perplexity: Report via @sejournal, @MattGSouthern

📰 Search Engine Journal

Google Gemini referral traffic has more than doubled in two months, surpassing Perplexity and ChatGPT

intermediate Published 30 Mar 2026

Action Steps

Monitor search engine traffic trends
Analyze the impact of AI-powered tools on website traffic
Adjust SEO strategies to optimize for Google Gemini and other emerging tools

Who Needs to Know This

This information is relevant to marketers, entrepreneurs, and SEO specialists who need to stay up-to-date on the latest trends in search engine traffic and AI-powered tools

Key Insight

💡 Google Gemini is gaining traction and driving more traffic to websites, while ChatGPT's traffic has declined from its peak